Listening to clients needs

So often, we get caught up in what we think clients want to hear, but forget to listen and ask what they want and desire. I met with a terrific wedding couple last night for wedding photography.

It was a pleasure to listen to them and ask them about their day, not mine. To find out the little things that realy make an impact what they want from us. I know way to many photographers

who talk too much about themselves and what cameras, computer programs, albums, they use etc.

We buy a product or service from a sales person, not because we need it, but because they make us feel comfortable and reassuring it is what we need.